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Are you struggling to create compelling needs assessments that win over supporters in today's evolving medical education landscape?
As a medical education grant writer or provider, you know that crafting targeted, data-driven needs assessments is crucial for securing funding and delivering impactful education. However, piecing together the right data and telling a persuasive story can be challenging, especially with the increasing expectations from supporters.
1. Gain expert insights from Nathalie Turner MS, ELS, a nearly 30-year veteran in medical education, on what makes a needs assessment compelling to supporters.
2. Learn the must-haves versus nice-to-haves in needs assessments and tips for balancing different stakeholder interests.
3. Discover where needs assessments are heading in the coming years and how to stay ahead of the curve.
Tune in now to hear Natalie share her wealth of knowledge and experience, empowering you to create winning needs assessments that secure funding and drive meaningful change in healthcare.
Director, Grant Development, Medscape Education
00:00 Introduction
01:40 Introducing Nathalie and grant development
04:03 How needs assessments have changed in the last 3 decades
06:00 Working with the old model of a literature review
10:00 Steps to gathering supporter preferences for grant proposals
11:42 Must-haves versus nice-to-haves in proposals and needs assessments
13:48 What gaps are
15:20 Types of training and development the community needs to get even better at that investigative process
17:46 Balancing interests of different grant proposal readers
19:23 Challenges in compiling compelling needs assessment and grant proposals
20:20 Future trends in needs assessments and grant proposals
21:17 Nathalie's perspective on AI's role in writing needs assessments
23:28 Her thoughts on what's important to the needs assessment process
24:41 3 Key considerations for approaching needs assessments
27:07 Key takeaways from today's episode you can put into action right away
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Director, Grant Development, Medscape Education
Nathalie Turner has 3 decades of experience in educating and assessing healthcare professionals. Her career includes developing medical communications content, medical education grant proposals, and medical board exam questions; staffing editing and writing departments from the ground up; and leading content and grant teams.
Currently Director of Grant Development at Medscape Education, the leading provider of accredited continuing education for health professionals, Nathalie oversees a team of 9 grant specialists who develop a high volume of complex grant proposals across all therapeutic areas. Nathalie has presented at the American Medical Writers Association (AMWA) on writing test questions and has co-authored an article in the AMWA Journal on developing needs assessments. She is also a volunteer for the Alliance for Continuing Education in the Health Professions.
